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Stand out from the competition

The internet contains over 1 Trillion websites, and growing. It’s no wonder appearing in the first page of search results gets harder every day.

What is SEO?

Search engine optimization (SEO) is a series of techniques used to make your website easier to find via search engines like Google, Yahoo and Bing.

Appearing at the top of search results is the dream of every organization, which makes SEO critical to effective web marketing.

How you get there matters

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Some SEO consultants use disreputable (so-called “black hat”) SEO tactics that may deliver short-term spikes in traffic, but can tarnish your website’s ranking, reverse any temporary gains and leave it damaged long after the vendor has disappeared.

Stand out for the right reasons

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We emphasize organic search optimization and incremental improvements, recommending steps based on hard data. By utilizing only sanctioned, ethical (“white hat”) techniques that enhance your website’s reputation and credibility among the major search engines, we’re always focused on your long-term growth.

SEO: just one point on your star

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We approach SEO the same way we approach other aspects of website design and interactive marketing: as part of a integrated whole. Effective SEO is not simply about identifying keywords and other metatags. It’s also about understanding how your website’s design, architecture and underlying code affect SEO. This integrated approach means our SEO efforts are working in harmony to make your site shine.

So they've arrived. Now what?

Increasing the number of visitors to your website sounds great, but what happens when they arrive? This is where conversion rate optimization (CRO) comes into play: knowing how to increase the percentage of visitors who take action, such as filling out a contact form, downloading a file, or completing a purchase. CRO combines design, user interface, analytics and testing to focus efforts where they matter: your bottom line.
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